My Oldest Friend and Lotus Mountain Creative present: Ghost. An audio-visual feast. Would love to hear feedback on how you feel it turned out! For this post I wanted to look back on the process, share what went into it, and do a post mortem on what went right, what went wrong, and lessons learned!
Jacob and I started discussing the project back in Feb of 2018. He gave me this brief description for the tone he wanted:
Early in the animation process I envisioned anime-style limited animation (6-8 frames per second), but the budget wouldn’t allow for the hyper inflated clean up required. This one scene ended up taking almost 1/5 of the overall budget!
Production finally wrapped in Feb of 2020. Unfortunately almost a exactly a year later than my original estimate/delivery goal. The video was met with a moderate amount of interest, being featured in a handful of Canadian music online publications and receiving a minimal amount of attention from un-promoted social media posts. Many film festivals were canceled, and the rest were relegated to online ‘events’ because of the Covid-19 pandemic. Not knowing how much attention a film would get under these conditions we chose not to enter it into film festivals. Unfortunately this made the debut of the video feel underwhelming and it’s impact, if any, quickly faded.
Looking back at the final product after more than a year out of the trenches I have a few final thoughts and changes I’d make. Creating smooth frame by frame animation takes skilled and patient craft work that unfortunately was too much for me to lend to the project out of pocket. The boards told a complete story that was hard for me to want to deviate from. The result was that many scenes in the second half of the video have almost no animation, and many character poses and final art is sub par. There are some early scenes that are almost to the quality I aspired to make the whole video. If I were to do the project over again with the same budget I would make these two dramatic changes.
- Focus on a small number of key animations and really polish them. High frame rate (12 fps), tight line-work. Then re-edit the film to fill run time with large chunks with beautiful but easy to generate loops and ambient shots. Slow pans of environment, hypnotic animations like butterfly’s and walking, etc.
- Edit the film to hit the beats of the song. Originally I had wanted to create a short film with Ghost as the soundtrack. I made a conscious choice that the editing wouldn’t ‘dance’ with the music beyond one notable exception, when the woman’s foot falls in a dramatic emotional shift in the song. I believe if the budget had allowed for fully animating and polishing the entire film, this choice would have been preferred, and have highlighted that the music was ideal to use as a film soundtrack. But audio and visuals ‘dancing’ together looks and feels good, and is a quick and easy way to enhance the experience.
I am considering doing a cut of the film edited to the beats of the song, and will post and share if and when! Thanks for going on this journey with me. -Peter